Miss Grit - Wants you to 'Follow the Cyborg'

February 24th 2023

Album Release

New York K-Pop for you to check out!!!

MISS GRIT, the New York based, Korean / American musician Margaret Sohn (They / She), presents ‘Lain (phone clone)’, the new single / video from their forthcoming debut 'Follow the Cyborg' which is out on the 24th of February, 2023 on Mute. On ‘Lain (Phone Clone)’, Miss Grit balances vast pop elements, cinematic atmospherics and textures with audacious blasts of squealing guitar. Taking inspiration from the anime 'Serial Experiments Lain' (Yasuyuki Ueda), about a girl whose online self attempts to drag her physical self away from reality.

“I don’t want to see everything anymore, I feel like the divide between my inner and outer self can grow so big sometimes that it feels like I’m being eclipsed by this big cringey monster. I wanted to write this to mock the monster and remind myself I’m not powerless against it.” - Margaret Sohn (Miss Grit)

Across 'Follow the Cyborg', Miss Grit pursues the path of a non human machine, as it moves from its helpless origin to awareness and liberation. At times gentle and sparse, at others volatile and explosive, 'Follow the Cyborg' occupies a sonic world of electronic experimentation and stirring electric guitars. It was recorded mostly in solitude in Sohn’s home studio, with the exception of a few guest collaborators joining: Stella Mozgawa of Warpaint, Aron Kobayashi Ritch of Momma, and Pearla.

Miss Grits’ impetus to conceive an album about the life of a cyborg stems from their own connection to this way of existing. As a mixed race, non binary artist, Sohn has always rejected the limits of identity thrust upon them by the outside World, in favour of embracing a more fluid and complex understanding of the self. Hailed by Rolling Stone as an “inventive, incisive singer-songwriter”, their process is introspective, their vision precise. In their exploration of the life of a Cyborg, they subtly and overtly refer to films, including 'Her', 'Ex Machina', and 'Ghost in the Shell', as well as essays by Jia Tolentino (from 'Trick Mirror: Reflections on Self-Delusion') and Donna Horroway’s 'A Cyborg Manifesto'.